Client Overview:

Flip Flop Shops brings the beach lifestyle to communities throughout North America. They are the premier curator of beach, surf, and relaxation footwear. Working with 90+ brands to bring you the best footwear in the industry all in one easy to shop location. No matter where you are, stop by a Flip Flop Shops and find a little bit of the beach lifestyle.

The Problem:

Flip Flop Shops was already an established brand in the United States when we started working with them. Although they were just expanding to Canada and were looking for assistance both to grow their existing stores, as well as generate franchise leads in order to open more stores.

Our Approach:

With the help of our sister company Franchise Eagle, we developed a strategy designed to generate quality leads through digital ads to help them find franchisees, as well as promote their existing stores and increase online sales through paid advertising and SEO.

The Results:

Since we started working with them we have generated a significant amount of franchise leads. Not only have we helped on the franchise side, we have also helped increase the sales at their existing stores. Through numerous social media ad campaigns we have generated hundreds of leads that we are able to retarget with new offers and products. We have also generated sales through both their physical and online stores through awareness campaigns and retargeting emails. On top of all that, we have taken their website that was nowhere to be found on Google and put them on page one in the cities that they have stores in across Canada for the keywords that are most important to their business.